Throughout the process of opening the space in Moore, we have been asked by (admitted) non-Moore residents the same question over and over again? "Why Moore?" Almost without fail we get questions just like this that are generally accompanied by "Aren't you worried about Tornados?" or "Can market research really be that good for Moore? Why not just go to Norman?"
My family often gets questions very similar to this when we tell people out of town where we are from. When they ask, we generally say "We're from Moore, Oklahoma. You know, the place that gets seems to get destroyed by a storm once every 20 years or so?" They will often undoubtedly ask, "Then why do you live there?"
For both of these scenarios, we have a very simple, yet striking answer: Because it's home.
Moore is home to the street I grew up on. It's home to the creek I was told not to play in as a kid. It's home to thousands of people who know just how far it has come both in commercial development and in community resiliency.
At The Boxcar we have a mission statement: "Historically Appreciative, Culturally Relevant." While those may come off as buzzwords to some, to us they represent Moore's values. Moore has a vast history of raising people that care about each other and the community around them. Of valuing things like tradition and heritage while simultaneously seeking to be on the cutting edge of culture. This is why our logo is the image of standing on the back of a moving train. Looking back on where you came from, but still moving forward.
In these photos you can see where Moore comes from. You can see the faces of people who, not that long ago, lived where you live, walked the streets you walk, sat in classrooms that you learn(ed) in, and raised kids in the same town you call home. It's in these photos we find the characters that we at The Boxcar want to make proud.
So, why Moore?
Because Moore grows people not just places. And we want The Boxcar to take it's page in that rich history.
See you all soon,
Matt & Kaylea